How Digital PR Impacts Search Engine Optimization
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Learn how to use Pinterest to market your business.
Join Sarah Noel Block of Tiny Marketing and Kelly Stanze of Kelly Stanze Consulting to learn:
- How to use social media to impact SEO
- How to use your network to grow in the search space
- How to use SEO for ecommerce
Kelly Stanze
Kelly's career has been an adventure. With nearly 10 years of experience across a variety of industries, she's done ecommerce, social media, SEO, and content strategy for global brands and small businesses alike. Her greatest passion in her work is finding the balance between technical and creative, and using data to drive artistic strategies. She's frequently joined on calls by her "intern" Jamie, who is 2 and very loud.
Episode Highlights
06:00 Digital PR, in layman’s terms, means doing digital outreach with some level of visibility where it was not before.
18:32 Search engines are checking to see if your website is a good source of knowledge, information, authority, expertise, and trustworthiness.
20:00 As a practitioner of SEO, I am always first and foremost telling my clients their websites need to provide value.
Episode Resources
Samples of Kelly’s Clients:
